martes, 29 de abril de 2014

Light Bulb Conspiracy

In this film we learned more about planned obsolecense and how it all started in the 1920s. This concept began when the lightbulb companies joined together to form a cartel and decided to reduce the life time of a lightbulb to make more profit and eventually make a lot of money. This process took about 8 years and the life time decreased from about 2000 hour to 1000. When the american economy failed in 1930 an economist proposed planned obsolesce as a law and he said it should be mandatory, this proposal eventually failed and the economy recovered. In the 1950s another man used this system and it was successful because people were economically successful and the motto was make things for the sake of making it people will buy them even if they don't need them. At the moment the system worked but it wasn't the only one being used, this system became popular and nearly all big and small companies started using it.

This system eventually created a monster called consumerism that now rules our society and most companies products now. Companies took advantage of peoples obsession with buying new things that they usually didn't need. They started making newer products on a more regular basis with barely any change but yet people bought it because they felt out of fashion or tougth there other old products were obsolete. This system created big multinationals that don't have any morals they just care about profit and keeping the customers hooked to their product. The wastes and damages this companies generate often go to third world countries like Ghana. People there are affected by the consumerist society in the other side of the world. the only way to stop this is to abandon this system and adopt a new one more environmentally friendly that makes durable products and helps the environment.

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